- Published on
Can You Make Money on REDnote? TikTok Refugees need to know this
- Authors
- Name
- Leo Hunter
- @leohunteren
The Hard Truth About Making Money on REDnote
"I made $50,000 last month from YouTube ads alone!"
That's what Sarah, a lifestyle YouTuber with 500K subscribers, told me last week. But here's the kicker - when she tried REDnote, she discovered something that shocked her: REDnote doesn't pay creators a single penny for their content.
No ad revenue. No creator fund. Nothing.
But before you close your REDnote account, here's what most people don't know: smart creators are still making serious money on the platform - just differently.
The 3 Proven Ways to Make Money on REDnote
1. Become a KOL (Key Opinion Leader)
Remember those Instagram influencers who get paid thousands for a single post? The same thing happens on REDnote. Brands are desperately looking for authentic voices to showcase their products.
Here's how it works:
- Build a following in your niche
- Create genuine, high-quality content consistently
- Connect with brands looking for promotion
- Integrate their products naturally into your content
Pro tip: Focus on engagement rather than follower count. A highly engaged audience of 10,000 can be more valuable than 100,000 passive followers.
2. Build Your Personal Brand
This is where the real money is. Your REDnote following can become a goldmine if you:
- Direct followers to your WeChat for exclusive content
- Sell online courses in your area of expertise
- Offer consulting services
- Create and sell digital products
Think of REDnote as your storefront - it's where people discover you, but the real business happens elsewhere.
3. Use "Shudian"(薯店) for Direct Sales
If you're a business owner, REDnote's built-in marketplace "Shudian" could be your secret weapon. Here's what makes it powerful:
- Direct integration with your content
- Built-in payment processing
- Access to REDnote's massive user base
- Ability to run targeted ads
Plus, you can create content that naturally leads viewers to your store without feeling pushy.
Ready to Start? Do This Now
- Choose your niche (be specific)
- Create valuable content for 30 days straight
- Engage with your target audience daily
- Start building relationships with brands in your space
Remember: The platform might not pay you directly, but the opportunities are there if you know where to look.
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